News — Black Friday

It’s Black Friday, and many people will be out shopping today in big stores, searching for good deals. But did you know that many of your own friends may be self-employed, freelance, or independent? This is a good day to ask them if they’re offering any sales or deals too.

Marketing books is hard at the best of times. It requires most of us to put ourselves out there and ask people we know (or barely know) to buy our work. And a book is more than a product manufactured and sold by...